Pengaruh Bauran Pemasaran Jasa Dan Kualitas Pelayanan Terhadap Kepuasan Mahasiswa Program Studi Manajemen Fakultas Ekonomi Universitas Muhammadiyah Sumatera Utara

<p><strong><em> </em></strong><em>The objective of the research was to find out and to analyze to what extent the influence of service marketing mix and service quality on students’ satisfaction in Management Study Program, Faculty of Economics, UMSU. The type of...

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Bibliographic Details
Main Authors: Dedek Kurniawan Gultom, Paham Ginting, Beby KF Sembiring
Format: Article
Language:Indonesian
Published: Universitas Muhammadiyah Sumatera Utara 2017-07-01
Series:Jurnal Ilmiah Manajemen dan Bisnis
Subjects:
Online Access:http://jurnal.umsu.ac.id/index.php/mbisnis/article/view/113