Shaping digitalization among German tourism service providers: Processes and implications
Purpose: This study aimed to assess the external factors influencing ICT usage at UNESCO World Heritage Sites (WHS), focusing on This study addresses the digital transformation in tourism, accelerated due to the COVID-19 pandemic. By linking the front- and backstage activities, a model of the touris...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
International Hellenic University
2021-10-01
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Series: | Journal of Tourism, Heritage & Services Marketing |
Subjects: | |
Online Access: | https://www.jthsm.gr/vol7iss2/7-2-1.pdf |