Customer Typology on the Travel Market
The aim of this article is to create a customer typology on the travel market in the Czech Republic according to what way of travelling abroad consumers prefer. Quantitative research was used for conducting primary data, which were obtained through an online questionnaire survey in February 2022. Th...
| Main Authors: | , |
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| Format: | Article |
| Language: | ces |
| Published: |
Vydavatelství ZČU v Plzni
2022-12-01
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| Series: | Trendy v podnikání |
| Subjects: | |
| Online Access: | https://drive.google.com/file/d/1y19lDmQvscJWe4VMeLRtmun0hOFz04L1/view |