The Mutual Relationship between Marketing and Society
After the emergence of marketing as a discipline in the early 1900’s, the scope of marketing experienced a constant change and development. However, the researchers have not yet arrived at a conclusion about the scope of marketing. When the debates on the scope of marketing is analyzed, it may be se...
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| Format: | Article |
| Language: | deu |
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Mustafa Süleyman ÖZCAN
2018-12-01
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| Series: | İtobiad |
| Subjects: | |
| Online Access: | https://dergipark.org.tr/tr/download/article-file/619930 |