Development of Customer Loyalty Model on Online Transportation Service: A Case Study in Indonesia
The impact of technology on public transport has led to a new online transportation service. Its emergence makes the competition increasingly competitive. Therefore, customer loyalty becomes an important aspect of winning the competition. This research analyzed the effect of customer service, servic...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Jurusan Teknik Industri, Fakultas Teknik Universitas Muhammadiyah Malang
2023-03-01
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Series: | Jurnal Teknik Industri |
Subjects: | |
Online Access: | https://ejournal.umm.ac.id/index.php/industri/article/view/22533 |