Verbal descriptions modulate flavour perception and evaluation of wine: An exploratory study using Riesling and Muscat Bailey A wines
Significant efforts have been made in the wine industry to assist customers in making purchase decisions and enhance their drinking experience by providing verbal descriptions of the complex sensory characteristics of wine. However, the influence of such verbal descriptions on wine flavour percepti...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
International Viticulture and Enology Society
2024-04-01
|
Series: | OENO One |
Subjects: | |
Online Access: | https://oeno-one.eu/article/view/8002 |