An Examination of Applied Ethics and Stakeholder Management on Top Corporate Websites
A content analysis was conducted using a random interval sample of the 2008 Fortune® 500 list of the largest US corporations to explore their application of ethics and stakeholder management. Seventy-two of the 500 were quantified along the lines of the content of their corporate website related...
Main Author: | Shannon Arrowood Bowen |
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Format: | Article |
Language: | English |
Published: |
Insitute for Public Relations
2010-12-01
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Series: | Public Relations Journal |
Online Access: | https://prjournal.instituteforpr.org/wp-content/uploads/An-Examination.pdf |
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