The features of anticipative marketing in the process of products promotion.

The features of anticipative marketing in the process of products promotion.

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Bibliographic Details
Main Authors: Yevhen Krykavskyy, Oleksiy Kuryliak, Nazar Fihun
Format: Article
Language:English
Published: University of Applied Sciences in Bielsko-Biała 2020-06-01
Series:Zeszyty Naukowe Wyższej Szkoły Finansów i Prawa w Bielsku-Białej
Subjects:
anticipative marketing
cognitive data
mass individualization
customer profiles
Online Access:https://www.wsfip.edu.pl/index.php/asej/article/view/417

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https://www.wsfip.edu.pl/index.php/asej/article/view/417

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