Features of perception of dynamic visual advertising on transport

The visual perception  of visual advertising on transport (VAT) on perception  of time, space and movement is systematized. Styles of fonts in VAT, which basically are used at creation of the advertising message, are analysed. Features of perception  of VAT contents are determined, taking into accou...

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Bibliographic Details
Main Author: S. Gladkih (Bulka)
Format: Article
Language:English
Published: National Aviation University 2014-03-01
Series:теорія та практика дизайну
Subjects:
Online Access:http://jrnl.nau.edu.ua/index.php/Design/article/view/9962