The Psychology of Financial Giving: Values Congruence and Normative Organizational Commitment as Predictors of Alumni Monetary Donations to Higher Education
Many universities around the world depend on financial donations to maintain and enhance their operations. We propose that donating money to an organization is a specific form of organizational citizenship behavior. We theorize that perceived values congruence between alumni and their colleges/unive...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2022-08-01
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| Series: | Societies |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2075-4698/12/4/118 |