Influence of Cultural Background on Visitor Segments’ Tourist Destination Image: A Case Study of Barcelona and Chinese Tourists
Tourists from different cultural backgrounds have different perceptions of the image of a tourist destination. This paper aims to investigate tourist destination image (TDI) from a national cultural perspective and to see whether there exists the influence of culture on a visitor segment’s destinati...
Main Authors: | , , , , |
---|---|
Format: | Article |
Language: | English |
Published: |
MDPI AG
2021-06-01
|
Series: | Land |
Subjects: | |
Online Access: | https://www.mdpi.com/2073-445X/10/6/626 |