Marketing Efficiency of Economically Important Marine Fish in Malang Regency of East Java, Indonesia

The main marine fish landed in “Pondokdadap” fish port of Malang Regency are tuna, cakalang, and tongkol fish. This study aimed to analyze marketing efficiency and fishermen'share. Quantitative descriptive analysis consists of margin, cost and efficiency of marketing and fisherman'share....

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Bibliographic Details
Main Author: Zainal Abidin
Format: Article
Language:English
Published: EconJournals 2018-05-01
Series:International Review of Management and Marketing
Online Access:https://econjournals.com/index.php/irmm/article/view/6161