Exploring Consumers’ Purchase Intention of an Innovation of the Agri-Food Industry: A Case of Artificial Meat

Green consumption is an emerging environmental topic receiving global attention. Because livestock production is a primary source of greenhouse gas emission, the “low-carbon diet” has become a new trend in the catering industry. Fast food companies have been launching vegetarian products because art...

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Bibliographic Details
Main Authors: You-Cheng Shen, Han-Shen Chen
Format: Article
Language:English
Published: MDPI AG 2020-06-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/9/6/745