Factors affecting customer satisfaction of online travel agencies in India

Purpose – The purpose of this paper is to identify the factors affecting customer satisfaction for online travel agencies in India. It will help guide existing online travel agencies and future entrants to have an in-depth understanding of customer satisfaction and customer loyalty in their domain....

Full description

Bibliographic Details
Main Authors: Sabyasachi Dutta, Ram Kumar Chauhan, Kavita Chauhan
Format: Article
Language:English
Published: Faculty of tourism and hospitality management 2017-11-01
Series:Tourism and Hospitality Management
Subjects:
Online Access:https://thm.fthm.hr/images/issues/vol23no2/8_Dutta_Chauhan_Chauhan.pdf