Sikap Konsumen terhadap Atribut Produk untuk Mengukur Daya Saing Produk Jeruk
This research aim is to discover Indonesian local orange competitiveness in Bandung City market based on consumer point of view through the comparison of consumer attitude on local orange and import orange product attribute. By applying descriptive survei method with quantitative data, this research...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Pasundan
2013-06-01
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| Series: | Trikonomika |
| Online Access: | https://journal.unpas.ac.id/index.php/trikonomika/article/view/460 |