THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALS
The purpose of this paper is to analyze relationship patterns between headquarters and subsidiaries of Brazilian Multinationals Enterprises (BrMNEs). The key construct for that investigation is Subsidiary Initiative, which comprises Subsidiary Entrepreneurial Orientation, Autonomy, Integration, Loca...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo
2009-07-01
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| Series: | RAE: Revista de Administração de Empresas |
| Subjects: | |
| Online Access: | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0034-75902009000300002&lng=pt&nrm=iso&tlng=en |
| _version_ | 1797709462804365312 |
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| author | Moacir de Miranda Oliveira Junior Afonso Carlos Corrêa Fleury Maria Tereza Leme Fleury Felipe Mendes Borini |
| author_facet | Moacir de Miranda Oliveira Junior Afonso Carlos Corrêa Fleury Maria Tereza Leme Fleury Felipe Mendes Borini |
| author_sort | Moacir de Miranda Oliveira Junior |
| collection | DOAJ |
| description | The purpose of this paper is to analyze relationship patterns between headquarters and subsidiaries of Brazilian Multinationals Enterprises (BrMNEs). The key construct for that investigation is Subsidiary Initiative, which comprises Subsidiary Entrepreneurial Orientation, Autonomy, Integration, Local Competitive Context and Business Network.A survey was carried out in a sample of 65 subsidiaries of 29 BrMNEs. The main outcome is that subsidiaries are highly integrated and receive Entrepreneurial Orientation from Headquarters (HQs), but Initiative is limited. Actually, the main determinants of subsidiary’s initiatives are Local Context and Business Networking in the host country. This apparent paradox may be explained by what we call ‘rebellious subsidiaries’, which take initiatives based on their business environment and connections, regardless of their HQs’ directions or delegation of autonomy. |
| first_indexed | 2024-03-12T06:36:54Z |
| format | Article |
| id | doaj.art-41c950d01a85401d828d36cfeba0dd40 |
| institution | Directory Open Access Journal |
| issn | 0034-7590 2178-938X |
| language | English |
| last_indexed | 2024-03-12T06:36:54Z |
| publishDate | 2009-07-01 |
| publisher | Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo |
| record_format | Article |
| series | RAE: Revista de Administração de Empresas |
| spelling | doaj.art-41c950d01a85401d828d36cfeba0dd402023-09-03T01:13:51ZengFundação Getulio Vargas, Escola de Administração de Empresas de São PauloRAE: Revista de Administração de Empresas0034-75902178-938X2009-07-01493253265THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALSMoacir de Miranda Oliveira JuniorAfonso Carlos Corrêa FleuryMaria Tereza Leme FleuryFelipe Mendes BoriniThe purpose of this paper is to analyze relationship patterns between headquarters and subsidiaries of Brazilian Multinationals Enterprises (BrMNEs). The key construct for that investigation is Subsidiary Initiative, which comprises Subsidiary Entrepreneurial Orientation, Autonomy, Integration, Local Competitive Context and Business Network.A survey was carried out in a sample of 65 subsidiaries of 29 BrMNEs. The main outcome is that subsidiaries are highly integrated and receive Entrepreneurial Orientation from Headquarters (HQs), but Initiative is limited. Actually, the main determinants of subsidiary’s initiatives are Local Context and Business Networking in the host country. This apparent paradox may be explained by what we call ‘rebellious subsidiaries’, which take initiatives based on their business environment and connections, regardless of their HQs’ directions or delegation of autonomy.http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0034-75902009000300002&lng=pt&nrm=iso&tlng=enInitiativessubsidiariesBrazilian multinationalsinternationalizationorganizational strategy. |
| spellingShingle | Moacir de Miranda Oliveira Junior Afonso Carlos Corrêa Fleury Maria Tereza Leme Fleury Felipe Mendes Borini THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALS RAE: Revista de Administração de Empresas Initiatives subsidiaries Brazilian multinationals internationalization organizational strategy. |
| title | THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALS |
| title_full | THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALS |
| title_fullStr | THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALS |
| title_full_unstemmed | THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALS |
| title_short | THE RELEVANCE OF SUBSIDIARY INITIATIVES FOR BRAZILIAN MULTINATIONALS |
| title_sort | relevance of subsidiary initiatives for brazilian multinationals |
| topic | Initiatives subsidiaries Brazilian multinationals internationalization organizational strategy. |
| url | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0034-75902009000300002&lng=pt&nrm=iso&tlng=en |
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