STRATEGIST’S COGNITIVE PERSPECTIVES, INNOVATION, AND COMPETITIVE ADVANTAGE: AN EMPIRICAL STUDY IN VIETNAM

The main aim of this study is to investigate the relationship between strategists’ intuitive and analytical thinking, innovation, and corporate competitive advantage. This study not only proposes the new model to the academic world but also provides the empirical investigation on the direct and i...

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Bibliographic Details
Main Authors: Mai Ngoc Khuong, Nguyen Quoc Loc, Nguyen Ngoc Duy Phuong, Nguyen Nhu Ty
Format: Article
Language:deu
Published: Faculty of Economics University of Rijeka 2023-06-01
Series:Zbornik radova Ekonomskog fakulteta u Rijeci : časopis za ekonomsku teoriju i praksu
Subjects:
Online Access:https://www.efri.uniri.hr/upload/02-Ngoc_Khuong_et_al-2023-1.pdf