Analysis of Green Marketing Practices: A Micro and Small Enterprises Perspective
Green marketing is a growing concept connecting sustainable internal business operations and corporate social responsibilities. Hence, the study explored the green marketing practices of selected micro and small enterprises in Cavite, Philippines. The descriptive-causal research design was utilized,...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Institute of Industry and Academic Research Incorporated
2023-06-01
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| Series: | International Journal of Academe and Industry Research |
| Subjects: | |
| Online Access: | https://iiari.org/journal_article/analysis-of-green-marketing-practices-a-micro-and-small-enterprises-perspective/ |