Celebrity-Persona and its Effects on Self-Esteem and Life Satisfaction
The study was conducted to examine Celebrity-Persona and its Effects on Self-Esteem and Life Satisfaction among university students. Convenience sampling technique was used to collect the data. The sample consisted of 416 individuals, who were investing more than 5 hours a day on fictional content...
| Main Authors: | , , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
National University of Sciences and Technology
2023-09-01
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| Series: | NUST Journal of Social Sciences and Humanities |
| Subjects: | |
| Online Access: | https://njssh.nust.edu.pk/index.php/njssh/article/view/164 |