Consumer Perceptions of Green Products: A Survey of Karachi
Environmental issues are increasingly transforming business practices and consumer behavior across the world. In this study, consumers' attitude towards green products has been investigated. Consumers' awareness of environment, their attitude towards environment protection, and their perce...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
2011-12-01
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| Series: | JISR Management and Social Sciences & Economics |
| Subjects: | |
| Online Access: | https://jisrmsse.szabist.edu.pk/index.php/szabist/article/view/233 |