Service Recovery Paradox In Indian Banking Industry: An Empirical Investigation

The present study examines existence of service recovery paradox in Indian banking industry. The study is taken up in the tri-city of Chandigarh, Panchkula and Mohali. The respondents are catego- rized into failure and no-failure groups on the basis of their service experience. Failure group consti-...

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Bibliographic Details
Main Author: Arunesh Garg
Format: Article
Language:English
Published: Universitas Indonesia 2013-10-01
Series:The South East Asian Journal of Management
Subjects:
Online Access:http://journal.ui.ac.id/index.php/tseajm/article/viewFile/2049/1558