Strategi Pemasaran Pada UKM Keripik Tempe Sanan Malang

Small and Medium Enterprises (SMEs) have a major role in the economy of country , both in contribution to the Gross Domestic Product and total employment. In order to develop its business, tempeh SME Sanan Chips has to create an innovation and conduct an improvement in order to be able to compete wi...

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Bibliographic Details
Main Authors: Rahmi Yuniarti, Arif Rahman, Moch. Choiri
Format: Article
Language:English
Published: Jurusan Teknik Industri, Fakultas Teknik Universitas Muhammadiyah Malang 2014-06-01
Series:Jurnal Teknik Industri
Subjects:
Online Access:http://ejournal.umm.ac.id/index.php/industri/article/view/1874