Driving Innovation Initiatives in a Multinational Company Subsidiary: A Case Study and Conceptual Framework for Further Application

Driving Innovation Initiatives in a Multinational Company Subsidiary: A Case Study and Conceptual Framework for Further Application

ABSTRACT: This study aims at identifying factors that facilitate the development of the capacity to generate innovations in a subsidiary of a multinational company. Based on the understanding that innovation management deals with the establishment of organizational routines and the investigation of...

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Bibliographic Details
Main Authors: Jeferson Lima Ribeiro, José Antônio Valle Antunes Junior, Débora Oliveira da Silva, Wagner Dorneles da Silva, Miguel Afonso Sellitto
Format: Article
Language:English
Published: Elsevier 2022-12-01
Series:Journal of Open Innovation: Technology, Market and Complexity
Subjects:
innovation management
innovation process
innovation capacity
multinational companies
Online Access:http://www.sciencedirect.com/science/article/pii/S2199853123000732

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http://www.sciencedirect.com/science/article/pii/S2199853123000732

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