The Consumer Acceptance of Novel Foods on Potential Markets using An Extended Behavior Model
This research aims to determine the purchase intention of cultured meat using an expanded planned behavior theory approach. The development of science has encouraged scientists to look for the latest innovations known as novel foods with the aim of alternative food in the future. Research on consume...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2024-01-01
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| Series: | BIO Web of Conferences |
| Online Access: | https://www.bio-conferences.org/articles/bioconf/pdf/2024/07/bioconf_icias2024_00019.pdf |