Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding Strategies
The digitization in which the protagonists who are the subject of this paper’s research were born—the so-called Generation Z—has influenced everything aspects of life, including the attitude of new generations towards work. Working environment, expectations of jobs, working hours, motivation and loy...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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MDPI AG
2023-03-01
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| Series: | Proceedings |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2504-3900/85/1/13 |
| _version_ | 1797592905619079168 |
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| author | Tanja Vujović Anđelka Tripković |
| author_facet | Tanja Vujović Anđelka Tripković |
| author_sort | Tanja Vujović |
| collection | DOAJ |
| description | The digitization in which the protagonists who are the subject of this paper’s research were born—the so-called Generation Z—has influenced everything aspects of life, including the attitude of new generations towards work. Working environment, expectations of jobs, working hours, motivation and loyalty of workers change a lot from generation to generation. There changes greatly affect the entire labor market, as well as the preferences of members of this generation regarding the choice of employers. |
| first_indexed | 2024-03-11T01:59:45Z |
| format | Article |
| id | doaj.art-433bddfe15ce47dbba34337e3cf0456e |
| institution | Directory Open Access Journal |
| issn | 2504-3900 |
| language | English |
| last_indexed | 2024-03-11T01:59:45Z |
| publishDate | 2023-03-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | Proceedings |
| spelling | doaj.art-433bddfe15ce47dbba34337e3cf0456e2023-11-18T12:15:03ZengMDPI AGProceedings2504-39002023-03-018511310.3390/proceedings2023085013Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding StrategiesTanja Vujović0Anđelka Tripković1Faculty of Economics, University of Pristina, 38220 Kosovska Mitrovica, SerbiaFaculty of Economics, University of Pristina, 38220 Kosovska Mitrovica, SerbiaThe digitization in which the protagonists who are the subject of this paper’s research were born—the so-called Generation Z—has influenced everything aspects of life, including the attitude of new generations towards work. Working environment, expectations of jobs, working hours, motivation and loyalty of workers change a lot from generation to generation. There changes greatly affect the entire labor market, as well as the preferences of members of this generation regarding the choice of employers.https://www.mdpi.com/2504-3900/85/1/13Generation Zemployer brandingdigital skillsexecutive skillsmotivation factors |
| spellingShingle | Tanja Vujović Anđelka Tripković Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding Strategies Proceedings Generation Z employer branding digital skills executive skills motivation factors |
| title | Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding Strategies |
| title_full | Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding Strategies |
| title_fullStr | Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding Strategies |
| title_full_unstemmed | Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding Strategies |
| title_short | Skills and Motivation Factors of Generation Z for Creating Successful Employer Branding Strategies |
| title_sort | skills and motivation factors of generation z for creating successful employer branding strategies |
| topic | Generation Z employer branding digital skills executive skills motivation factors |
| url | https://www.mdpi.com/2504-3900/85/1/13 |
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