CUSTOMER PERCEPTION; E-WALLET USED AS A NON-CASH PAYMENT TOOL

This study aims to determine customer perceptions of Haus! Siwalankerto regarding the use of e-wallets as non-cash payments. The method used in this study is a qualitative method with excavation techniques through interviews. Retrieval of data in this study using informants as many as seven customer...

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Bibliographic Details
Main Authors: Salsabilla Aulia Az Zahrah, Leonard Adrie Manafe, Titis Tatasari, Mochamad Fatchurrohman, Fajar Tenovita Sari
Format: Article
Language:Indonesian
Published: Sekolah Tinggi Ilmu Ekonomi (STIE) Mahardika 2023-09-01
Series:Media Mahardhika: Media Komunikasi Ekonomi dan Manajemen
Subjects:
Online Access:https://ojs.stiemahardhika.ac.id/index.php/mahardika/article/view/688