Purchase Intention of Second-Hand: A Case Study of Generation Z

a lower price than new products. The increase in second-hand purchases cannot be separated from Generation Z consumers, who also turn out to be consumers who buy second-hand products where they started buying second-hand three years ago. Generation Z, generally Women, like purchasing secondhand good...

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Bibliographic Details
Main Authors: Kawulur AF, Sumakul Grace, Pandowo Aditya
Format: Article
Language:English
Published: EDP Sciences 2022-01-01
Series:SHS Web of Conferences
Subjects:
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2022/19/shsconf_icss2022_02026.pdf