Boosting entrepreneurial intentions: A novel EEG-guided protocol

This research proposal aims to explore the driving factors of an entrepreneurial mindset and develop pedagogies to boost entrepreneurial intention (EI) in entrepreneurially unmotivated individuals. Using an electroencephalogram (EEG) cap, the study will map the cognitive processes associated with en...

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Bibliographic Details
Main Authors: Bhairab Chandra Patra, Dibya Nandan Mishra
Format: Article
Language:English
Published: Elsevier 2023-12-01
Series:MethodsX
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2215016123003540