Fourth industrial revolution and managers' cognitive competences

The aim of this paper is to provide a description of the cognitive competencies that should be possessed by managers amid the circumstances recently rounded up under the umbrella term "Economy 4.0." We pay attention especially to the group of specialists called marketers of innovation, dev...

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Bibliographic Details
Main Authors: Białoń Lidia, Werner Konrad
Format: Article
Language:English
Published: Sciendo 2018-03-01
Series:Marketing of Scientific and Research Organizations
Subjects:
Online Access:https://doi.org/10.14611/minib27.03.2018.10