TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITY

This paper explores the construction of sustainable food consumers and their role in securing the transition to a sustainable food system in the European Union. Drawing from studies of governmentality and employing the P.A.C.T. routine theoretical model of consumer responsibilisation, the aim was t...

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Main Author: Dora Matejak
Format: Article
Language:English
Published: University of Ljubljana 2023-09-01
Series:Družboslovne Razprave
Subjects:
Online Access:https://www.sociolosko-drustvo.si/wp-content/uploads/2023/10/DR103-Matejak.pdf
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author Dora Matejak
author_facet Dora Matejak
author_sort Dora Matejak
collection DOAJ
description This paper explores the construction of sustainable food consumers and their role in securing the transition to a sustainable food system in the European Union. Drawing from studies of governmentality and employing the P.A.C.T. routine theoretical model of consumer responsibilisation, the aim was to analyse the ways in which the responsibilisation for making sustainable food choices has been formulated through the Farm to Fork Strategy. This strategy emphasises the importance of educating and empowering consumers to make sustainable food choices, as reflected in discursive formations and initiatives like the improvement of the EU food labelling system. However, the paper stresses that promoting sustainable consumption as a matter of consumer choice-driven responsibility could disproportionately burden consumers and deepen social inequalities without successfully addressing environmental issues.
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spelling doaj.art-4545d3e60fb440099548099e1e1190f82024-01-05T19:20:46ZengUniversity of LjubljanaDružboslovne Razprave0352-36082023-09-01XXXIX10311713610.51936/dr.39.103.117-136TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITYDora Matejak0University of Ljubljana, Faculty of Social SciencesThis paper explores the construction of sustainable food consumers and their role in securing the transition to a sustainable food system in the European Union. Drawing from studies of governmentality and employing the P.A.C.T. routine theoretical model of consumer responsibilisation, the aim was to analyse the ways in which the responsibilisation for making sustainable food choices has been formulated through the Farm to Fork Strategy. This strategy emphasises the importance of educating and empowering consumers to make sustainable food choices, as reflected in discursive formations and initiatives like the improvement of the EU food labelling system. However, the paper stresses that promoting sustainable consumption as a matter of consumer choice-driven responsibility could disproportionately burden consumers and deepen social inequalities without successfully addressing environmental issues. https://www.sociolosko-drustvo.si/wp-content/uploads/2023/10/DR103-Matejak.pdfconsumerismindividualisation of responsibilitysustainable food consumptionfarm to fork strategygovernmentality
spellingShingle Dora Matejak
TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITY
Družboslovne Razprave
consumerism
individualisation of responsibility
sustainable food consumption
farm to fork strategy
governmentality
title TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITY
title_full TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITY
title_fullStr TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITY
title_full_unstemmed TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITY
title_short TOWARDS SUSTAINABLE FOOD CONSUMPTION IN THE EU: CRITICAL ANALYSIS OF INDIVIDUAL RESPONSIBILITY
title_sort towards sustainable food consumption in the eu critical analysis of individual responsibility
topic consumerism
individualisation of responsibility
sustainable food consumption
farm to fork strategy
governmentality
url https://www.sociolosko-drustvo.si/wp-content/uploads/2023/10/DR103-Matejak.pdf
work_keys_str_mv AT doramatejak towardssustainablefoodconsumptionintheeucriticalanalysisofindividualresponsibility