What Factors Determine the Online Consumer Behavior in This Digitalized World? A Systematic Literature

This review study envisioned to address the basic objective that is to investigate determinants of online consumer behavior. A conventional review strategy was used to address the objective raised above, i.e., systematic strategy, and also, the obtained data were analyzed via content analysis. In ad...

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Bibliographic Details
Main Authors: Muluken Ayalew, Shimelis Zewdie
Format: Article
Language:English
Published: Hindawi-Wiley 2022-01-01
Series:Human Behavior and Emerging Technologies
Online Access:http://dx.doi.org/10.1155/2022/1298378