A Review on Business Analytics: Definitions, Techniques, Applications and Challenges

Over the past few decades, business analytics has been widely used in various business sectors and has been effective in increasing enterprise value. With the advancement of science and technology in the Big Data era, business analytics techniques have been changing and evolving rapidly. Therefore,...

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Bibliographic Details
Main Authors: Shiyu Liu, Ou Liu, Junyang Chen
Format: Article
Language:English
Published: MDPI AG 2023-02-01
Series:Mathematics
Subjects:
Online Access:https://www.mdpi.com/2227-7390/11/4/899