Experience of Linguistic Portraiture of the Modern Official

We analyzed the results of associative experiment the stimulus names “official”, “man-servant” and “woman official” in the student’s  environment bachelors training areas “Journalism” and “Advertising and  public relations”. The model of the stereotypical image of an official on  the basis of image...

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Bibliographic Details
Main Author: O. A. Glushchenko
Format: Article
Language:English
Published: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018-06-01
Series:Управленческое консультирование
Subjects:
Online Access:https://www.acjournal.ru/jour/article/view/821