RESEARCH OF THE DATA BANK OF STATISTICAL ANALYSIS OF THE ADVERTISING MARKET

The article contains the description of the process of making statistical accounting of the Russian advertising market. The author pays attention to the forms of state statistical accounting of different years, marks their different features and shortage. Also the article contains analysis of altern...

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Bibliographic Details
Main Author: Ekaterina F. Devochkina
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2016-08-01
Series:Статистика и экономика
Subjects:
Online Access:https://statecon.rea.ru/jour/article/view/464