Analysis of consumer preferences for prepaid mobile internet packages in Iran: A Discrete Choice Experiment
As a first discrete choice experiment in Iran emerging telecommunication market, this paper studies consumer preferences for prepaid mobile internet packages with a combined software and paper-based interview. A two-stage Bayesian D-optimal design procedure is deployed to design choice sets of mobil...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Universitas Islam Indonesia
2020-04-01
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Series: | Economic Journal of Emerging Markets |
Subjects: | |
Online Access: | http://journal.uii.ac.id/JEP/article/view/13725 |