Analysis of consumer preferences for prepaid mobile internet packages in Iran: A Discrete Choice Experiment

As a first discrete choice experiment in Iran emerging telecommunication market, this paper studies consumer preferences for prepaid mobile internet packages with a combined software and paper-based interview. A two-stage Bayesian D-optimal design procedure is deployed to design choice sets of mobil...

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Bibliographic Details
Main Authors: Arya Sohrabi, Mir Saman Pishvaee, Ashkan Hafezalkotob, Shahrooz Bamdad
Format: Article
Language:English
Published: Universitas Islam Indonesia 2020-04-01
Series:Economic Journal of Emerging Markets
Subjects:
Online Access:http://journal.uii.ac.id/JEP/article/view/13725