The Grey Ten-Element Analysis Method: A Novel Strategic Analysis Tool

In this paper, a new strategic analysis method is introduced, called the ten-element analysis (TEA) method to determine the firm’s strategic position in the market. The new method is grounded on the computation of the reflections of the external factors on the firm’s internal factors through the cha...

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Bibliographic Details
Main Authors: Shervin Zakeri, Dimitri Konstantas, Naoufel Cheikhrouhou
Format: Article
Language:English
Published: MDPI AG 2022-03-01
Series:Mathematics
Subjects:
Online Access:https://www.mdpi.com/2227-7390/10/5/846