MYTH IN TRANSPORT ADVERTISING DISCOURSE
The article is devoted to myths as a relatively sustainable form of the transport advertising discourse existence. The myth is analyzed as a whole. Its effectiveness is conditional reliability and verification. The analysis of effective methods of transport nominations myth creating is made in the f...
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| Format: | Article |
| Language: | English |
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Marina Sokolova Publishings
2023-08-01
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| Series: | Russian Linguistic Bulletin |
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| Online Access: | https://rulb.org/archive/8-44-2023-august/10.18454/RULB.2023.44.7 |