Comparative Analysis for Strategy Implementation in Indonesia's Hotel Business Sector During Covid-19

Comparative Analysis for Strategy Implementation in Indonesia's Hotel Business Sector During Covid-19

This paper examines the performance of differentiation strategies employed by two prominent holding hotel companies, Intercontinental Group, and ACCOR Group, within different hotel categories. This research objective is to compare the revenue performance of 3-star and 4-star hotels, specifically Hol...

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Bibliographic Details
Main Authors: Residata Wisang, Fajri Kusuma Ningrum Nabila, Nur Aulia Rahmi Syahida, Ayyash Dylan Muhammad, Nurcahyo Rahmat, Wibowo Nurhadi, Kristiningrum Ellia, Tri Setyoko Ajun
Format: Article
Language:English
Published: EDP Sciences 2023-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/102/e3sconf_icimece2023_02015.pdf

Internet

https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/102/e3sconf_icimece2023_02015.pdf

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