Why are kiwifruit farmers reluctant to adopt eco-friendly green food certification? An investigation of attitude-behavior inconsistency
As conventional kiwifruit production began to face sustainability challenges, the adoption of the green food certification (GFC) has emerged as an eco-innovative solution to promote sustainable production practices beneficial to the environment and farming communities. However, the implementation of...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2024-06-01
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| Series: | Journal of Agriculture and Food Research |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2666154324001431 |