Statistical Approach to the Analysis of Corporate Culture Interaction Process

The study develops a method that enables to perform quantitative comparison of corporate cultures, mathematically assess the effectiveness of cross-cultural interaction and identify sources of potential conflicts. Research is based on the criteria of corporate culture differentiation developed by G...

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Bibliographic Details
Main Authors: Liliia V. Matraeva, Alexey A. Konov, Alexey V. Belyak
Format: Article
Language:English
Published: EconJournals 2016-08-01
Series:International Review of Management and Marketing
Online Access:https://www.econjournals.com/index.php/irmm/article/view/2811