Are social embeddedness associated with food risk perception under media coverage?

Traceability system has received wide attention in solving food safety issues, via which food information could be tracked back to producer/farmers. Consumers need to obtain this information from producers or social networks, trust in the information, and consequently assess perceived risks, especia...

Full description

Bibliographic Details
Main Authors: Zhen YAN, Zu-hui HUANG, Yu WANG, Jie-hong ZHOU
Format: Article
Language:English
Published: Elsevier 2019-08-01
Series:Journal of Integrative Agriculture
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2095311919625864