CORPORATE MEDIA: ASPECTS OF CONCEPT FORMATION
The paper is devoted to editorial aspects of planning corporate media and contains applied research. Conceptual features of corporate media are considered in terms of the priority of readers’ interests. The ratio of production and non-production headings in publications is made dependent on the degr...
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| Format: | Article |
| Language: | English |
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Kemerovo State University
2015-06-01
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| Series: | Вестник Кемеровского государственного университета |
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| Online Access: | https://vestnik.kemsu.ru/jour/article/view/1821 |