I vaccini: la necessità di una comunicazione strategica per ricostruire un rapporto di fiducia con i cittadini e sconfiggere la deriva delle fake news

Scientific communication today is experiencing a difficult transition, but the need to rethink oneʼs model to counteract the phenomenon of fake news and its effects is essential. Strateg- ic communication is the answer to build a dialogue and a relationship with public opinion and to re-establish co...

Full description

Bibliographic Details
Main Author: Andrea Altinier
Format: Article
Language:English
Published: University of Salerno 2018-12-01
Series:Culture e Studi del Sociale
Subjects:
Online Access:http://www.unisa.it/uploads/14659/7_alt.pdf