Viral challenges as a new form of museums’ activity in social media

Due to the new social media channels as well as an increase of content created, growingly important is a creative approach to the content creation. One way is the forming of the viral content and challenges. The pandemic time revealed that museums undertake unstandardized activities and take up the...

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Bibliographic Details
Main Author: Magdalena Sawczuk
Format: Article
Language:Polish
Published: Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie 2022-06-01
Series:Annales Universitatis Paedagogicae Cracoviensis. Studia de Cultura
Subjects:
Online Access:https://studiadecultura.up.krakow.pl/article/view/9364