Factors influencing on social commerce development
The paper’s aim is the identification and structuring the factors influence social commerce development by focusing on Instagram. This research is an applied research based on the purpose and descriptive based on the research method. The researchers identified 10 factors influencing social commerce...
Main Authors: | , |
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Format: | Article |
Language: | fas |
Published: |
Yazd University
2021-02-01
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Series: | کاوشهای مدیریت بازرگانی |
Subjects: | |
Online Access: | http://bar.yazd.ac.ir/article_2090_67edaebc1184f4faea479d5f7dc87a29.pdf |