ROLE OF INTELECTUAL POTENTIAL RISE FOR MARKETING ADMINISTRATION EFFICIENCY
The article identified the role of process of formation and evolution of intellectual potential for enterprise marketing administration system efficiency by means of developing and presenting a complex model. The presented model is universal since it allows to analyze marketing operation efficiency...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
National Academy of Educational Sciences of Ukraine. Institute of Higher Education
2016-12-01
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| Series: | Університети і лідерство |
| Online Access: | https://ul-journal.org/index.php/journal/article/view/29 |