Suggesting a framework for innovation management in the industry of wellness tourism and spas.
The issue of developing experience innovations in the field of tourism in general and in the industry of wellness tourism and spas in particular, is of crucial importance in today’s competitive business environment. The analysis of innovations might be approached from two perspectives i.e. demand (c...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2016-08-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: | http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_26_vol_5__4_correct.pdf |