Churn Customer Management in Retail Industry: A Case Study

Retail industry is amongst the emerging industries globally, and has attracted increasing attention from practitioners and academicians. The retail environment is changing rapidly and characterized by huge competition from both domestic and foreign companies. Most of the companies produce identical...

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Bibliographic Details
Main Author: Gülmüş Börühan
Format: Article
Language:English
Published: Dokuz Eylül University 2022-11-01
Series:İzmir İktisat Dergisi
Subjects:
Online Access:https://dergipark.org.tr/tr/download/article-file/2243238