The Public Self-Consciousness, Self-Esteem & Perceived Quality Driving Conspicuous Online Consumption
This research explores the nexus between Perceived Quality (PQ), Public Self-Consciousness (PSC), Self-Esteem (SE), and Online Conspicuous Consumption (OCC) in the realm of online shopping. Unlike earlier studies focused on offline venues, this seeks to unpack the dynamics unique to online interacti...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2023-01-01
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| Series: | E3S Web of Conferences |
| Online Access: | https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/63/e3sconf_icobar23_02082.pdf |