Halal awareness can’t improved purchase intention imported skincare
The purpose of this study is to find out how halal awareness and online consumer reviews (OCRs) on the decision to buy imported cosmetics, besides that, to find out how the influence of halal awareness of millennials on purchasing decisions through the Online Consumer reviews (OCRs) variable as a me...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Negeri Surabaya
2023-01-01
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| Series: | al-Uqud: Journal of Islamic Economics |
| Online Access: | https://journal.unesa.ac.id/index.php/jie/article/view/17098 |